How Much Does a Website Cost in Singapore?

What a website costs in Singapore depends on its scope: how many different page layouts it needs, who writes the content, which systems it connects to, whether it sells online, how many languages it runs in, and whether an old site has to be moved without losing its Google rankings. Then there are the running costs you pay every year after launch.

We don’t publish prices, and this guide won’t guess at a number for your site. It shows what moves the price, what a fair quote should list, what you will pay to run the site for three years, and how grants work now that Enterprise Singapore has moved from PSG to the EDGE Grant. It is written from our side of the table: we have designed and built more than 200 websites since 2015, across web design and web development.

Why do website quotes in Singapore differ so much?

Websites are often grouped into types such as “basic”, “corporate” and “ecommerce”, with a price range for each. The same label can describe very different projects, because there is no agreed definition of a “basic” website.

Two quotes for “a ten-page website” can describe very different projects. One assumes you supply all the copy and the site reuses three layouts. The other assumes the agency writes everything, designs eight layouts, connects a booking system and moves your old site. Both are fair prices for what they assume.

So the useful question is “what exactly is in my scope?” Once that is written down, quotes become comparable.

What drives the cost of a website in Singapore?

These are the lines that move a quote. Each one is something you can decide or describe before you ask for prices.

Unique page layouts, not the number of pages

Design and build effort follows the number of different layouts, which agencies often call page templates. A site with 40 service pages that share one layout can take less work than a site with 12 pages that each look different.

When you list your pages, group them by type: home, service, case study, article, contact. The number of types is a better guide to effort than the page count.

Content: who writes it and who supplies photos

Copywriting, editing, photography and image sourcing are real work, and in our projects content is usually the step that takes longest. Say clearly which pages you will write, which you want written, and whether you have photos you own the rights to.

Custom design or an adapted theme

A bespoke design starts from your brand and your customers. An adapted theme starts from a layout someone else designed. Both are legitimate; they cost different amounts and lead to different results, so make sure every quote you compare assumes the same approach.

Integrations with your systems

Online booking, a CRM, accounting software, a membership area or a stock system each add set-up and testing. Name the actual product you use where you can, because “connect to our CRM” can mean a simple form hand-off or a two-way sync.

Ecommerce

For an online store, the main drivers are the number of products and variants, how product data gets into the site, shipping rules, payment methods such as PayNow and cards, and how orders flow into your accounting or stock system.

Languages

Each extra language adds translation, layout checks and search set-up for that language. Plan English, Chinese, Malay or Tamil versions from the start rather than adding them later.

Moving from an old site

A redesign has to protect the addresses Google already knows. That means listing every old URL, keeping the ones that rank and redirecting the rest permanently. When we moved jin-design.com off WordPress, our redirect list ran to more than 250 old addresses, from retired posts to old category pages. It is a real line of work, and a good quote shows it. Our website redesign page explains how we plan that move, and our free redirect checker helps you test the result after launch.

Tracking

Google Analytics 4, Search Console and conversion tracking for forms, calls and WhatsApp clicks tell you whether the site brings in business. If this is not in the quote, nobody will know which pages work.

Forms that meet the PDPA

Forms that collect names, emails or phone numbers fall under the Personal Data Protection Act. The PDPC’s overview of the PDPA explains the obligations. Consent wording, where form data is stored and who can see it all need to be set up and are part of the scope.

Care after launch

After launch, a site needs software updates, security fixes, backups, small content changes and someone to call when something breaks. This is usually a monthly or yearly plan, quoted separately from the build. Our website maintenance page shows what a plan should cover.

Cost driver	What adds effort	What keeps it lean	Ask the agency
Page layouts	Many one-off designs	Pages that share a few layouts	How many unique layouts does the quote include?
Content	Agency writes and sources everything	You supply final copy and photos	Which pages do you write, and how many rounds of edits?
Design	Bespoke illustration and animation	An agreed visual style reused across pages	Is the design bespoke or based on a theme?
Integrations	Two-way syncs with several systems	One form hand-off to one system	Which systems, and who maintains the connection?
Ecommerce	Large catalogue, complex shipping	Small catalogue, simple flat-rate shipping	Who enters products, and how do orders reach our accounts?
Languages	Several languages with separate SEO	One language at launch	Who translates, and how does each language rank?
Migration	Hundreds of old URLs	A new domain with no history	How will you map and redirect our old pages?
Care	Frequent changes, plugin-heavy stack	Few changes, simple stack	What is included each month, and how fast do you respond?

What are the running costs of a website in Singapore?

The build is paid once. Running costs come back every year, and they often go to several different vendors, which is why they get forgotten when quotes are compared.

The usual running-cost lines are:

• Domain renewal. A .sg domain is registered and renewed through an accredited registrar, listed by SGNIC. Our guide to domains and hosting explains the difference.
• Hosting or a platform plan. Self-hosted sites such as WordPress pay for hosting. Hosted platforms such as Shopify, Webflow or Wix charge a plan fee that includes hosting.
• Business email, usually priced per user per month.
• Paid plugins, apps or themes, often billed yearly per site.
• A care plan for updates, backups and fixes.
• Payment fees if you sell online, charged per transaction by your payment provider.

To work out a platform plan, take the price from the platform’s own pricing page and note whether it is billed monthly or yearly, because the two rates often differ. Multiply the monthly fee by 36, or the yearly fee by three, for the plan alone. Then add the apps, a paid theme and payment fees on top.

Do this sum for every option on your shortlist. A quote with a lower build price and higher yearly costs can cost more over three years than the alternative.

Can you get a grant for a website in Singapore?

The rules changed on 30 September 2026. Enterprise Singapore stopped accepting new applications for its Productivity Solutions Grant (PSG), the Enterprise Development Grant (EDG) and the Market Readiness Assistance (MRA) grant, and moved to the EDGE Grant.

What this means in practice:

• A company website on its own has no pre-approved category, so plan to fund it yourself.
• An online shop can qualify if you use a pre-approved vendor and package. The grant covers up to 50% of up to S$5,000 of the package’s software costs, for 12 months. A larger custom store is quoted outside that package.
• Other digital tools you use alongside the site, such as a CRM, are separate pre-approved categories. The BizSG recommender shows which grants apply to your business.
• Check before paying anything. A deposit paid before you apply makes the application retrospective, and retrospective applications are not supported.

How do you compare website quotes in Singapore?

Comparing totals only works when every quote covers the same scope. Do the work in this order.

A quote you can compare lists these items separately:

• Discovery, sitemap and wireframes
• The number of unique page layouts designed, and the number of pages built
• Copywriting: which pages, and how many rounds of edits
• Photography, illustration or stock images
• Each integration by name
• Ecommerce set-up: products entered, shipping rules, payment methods
• Each extra language
• Migration: URL mapping, redirects and checks after launch
• Tracking set-up
• Testing, training and launch support
• Running costs for each year, and who bills them
• GST, shown clearly as included or added

Things to check in every website quote

Ask every agency the same questions. A clear answer is a good sign; an unclear one is worth a follow-up email.

• Ask how many unique layouts are included, and what happens if you need one more.
• Confirm who writes the copy, and how many rounds of changes each stage includes.
• Ask for a written list of exclusions, such as photography, translation or content entry.
• Confirm the domain, hosting and platform accounts are in your company’s name, and that you can take the site and its files with you.
• Ask for the plan for your existing pages and redirects if you already have a site.
• Confirm what the care plan includes each month, and how quickly they respond.
• Check whether prices include GST. GST-registered businesses charge 9%, according to IRAS.
• Ask how payment is staged, and what you receive at each milestone.

Our guide on how to choose a web design agency in Singapore has the full list of questions and a scorecard for proposals. If you are still building a shortlist, see our web design companies in Singapore.

How does website scope differ between Singapore businesses?

These are fictional businesses, each needing roughly the same number of pages. The scope, and so the quote, is very different for each one.

A physiotherapy clinic with two branches

The clinic has no website yet, so there is nothing to migrate. It needs a home page, a page per treatment, a page per branch, practitioner profiles and a contact page. Treatment and branch pages each share one layout, so the site needs only five or six layouts.

Online booking connects to the clinic’s existing booking system. Many patients prefer Chinese, so the site launches in English and Chinese. The clinic writes the treatment descriptions and the agency edits them.

What moves the quote most: the second language, which affects every page, and the booking integration.

A coffee roaster moving from marketplaces to its own store

The roaster sells on marketplaces today and wants its own online store with about 40 products, each with grind and size options. It needs product, collection, cart, subscription and story pages: six to eight layouts.

The owner supplies product data and photos. The store needs PayNow and card payments, local delivery rates and orders that flow into the accounting software.

What moves the quote most: catalogue set-up, shipping rules and the order-to-accounting connection. This is also the business most likely to qualify for EDGE support, through a pre-approved online shop package. A platform plan becomes a running cost from day one.

A B2B logistics firm replacing an old WordPress site

The firm’s current site has grown over many years, with hundreds of old pages and posts. The new site needs services, industries, case studies, careers, articles and contact: seven to nine layouts. Enquiries go into the firm’s CRM, and job applications need their own form.

The agency writes most of the copy, because the old content is out of date.

What moves the quote most: migration. Every old URL has to be mapped, the useful ones kept, and the rest redirected, followed by weeks of checking Search Console. Copywriting is the second largest line.

Does AI make a website cheaper to build?

It changes where the hours go. Agencies that use AI well get through research, wireframes, layout options, first drafts of copy and parts of the code faster, so you see real designs sooner and can compare more options.

It does not shrink the parts that depend on your business: deciding what the site must do, writing content that is accurate, testing on real devices, moving old URLs and looking after the site. So scope still sets the cost. When you compare quotes, ask which steps people review, and expect a shorter timeline to show up in the plan.

How we quote a website project in Singapore

We do not publish fixed prices, because no two projects are the same. After a free consultation about what the site has to do, we send a clear, itemised quote, and we agree scope and milestones before we start. You own the domain, the website and the content.

If you want help deciding a platform first, our comparison of WordPress, Webflow and AI-powered websites is a good place to start. To get a quote, fill in the scope worksheet or simply talk to us about your web design or web development project.