Free website tools
Tools we built for our own projects and now share with everyone: campaign links, SEO checks and getting found in AI search. Free to use, no sign-up.
- AI search visibility checkerGet a readiness score for AI search, a fix for each issue, and an optional test of whether AI answers mention your business.Open the tool
- llms.txt generatorBuild an llms.txt file from your homepage and sitemap, tidy the sections, then copy or download it.Open the tool
- UTM link builderTag campaign links consistently, see which GA4 channel each one lands in, and download a QR code.Open the tool
- Schema markup generatorBuild JSON-LD structured data for your business, articles, products and events, with Google's required properties checked as you type.Open the tool
- XML sitemap checkerFind the pages in your sitemap that are broken or hidden from Google, with a plain-English fix for each one.Open the tool
- Title and meta description checkerPreview your Google result on desktop and mobile, with pixel widths and a warning when the title or description will be cut.Open the tool
- Redirect checkerTrace every hop of a redirect, spot chains, loops and temporary redirects, and check up to 20 addresses at once.Open the tool
- Colour contrast checkerCheck text and button colours against WCAG AA and AAA, and get the nearest colour that passes.Open the tool
Questions about our free tools
Are these tools really free?
Yes. Every tool is free to use with no sign-up and no limit on how often you use it, apart from a fair-use limit on the tools that check other websites.
Do you keep what I type or the websites I check?
Tools that run in your browser, such as the UTM link builder, send nothing to us. Tools that check a website fetch only the public pages needed for that check and do not store the results.
Why does a web agency give away tools?
We built most of them for our own client projects. Sharing them helps business owners fix simple issues themselves, and some of them come back to us when a fix needs a developer.
New tools are added regularly. Have an idea for one? Tell us.
Start with a free consultation
Tell us about your website and we will tell you what we would change first.