17 Facebook & Instagram Ads Agencies in Singapore (2026)
Compare 17 Facebook and Instagram ads agencies in Singapore, checked on their own sites, plus what to ask about Meta ad accounts, tracking and reports.
The short answer
- 01
Choose by what you need the ads to do. Lead generation for a local business and e-commerce sales across the region suit different agencies.
- 02
Keep the ad account in your name. Ask for the ad account, pixel and audiences to sit in your company's Meta business portfolio, with the agency added as a partner.
- 03
Look past the ads. A landing page that matches the ad, and tracking that includes the Conversions API, decide whether anyone can see which ads bring enquiries.
The right Facebook and Instagram ads agency depends on what you need the ads to do and how much of the work you want to hand over. A clinic that needs patient enquiries and an online shop selling through catalogue ads will suit very different agencies.
Most agencies here run Meta ads (Facebook and Instagram from one account) alongside other channels. Results also depend on what happens after the click: the page people land on, and whether each enquiry is tracked back to the ad. That is the part we work on as a landing page design service.
Last checked: October 2026. Every agency was checked on its own website and is listed alphabetically.
Which is the best Facebook ads agency in Singapore for you?
- Lead generation for Singapore SMEs: AdsCatalyst, Best Marketing, D’Marketing Agency, Marketing Agency SG
- Meta ads alongside Google Ads and SEO: 2Stallions, Activa Media, Ant Team, Brew Interactive, Fenzo Digital, Impossible Marketing, OOm
- Healthcare, finance and education: Heroes of Digital
- Social content and influencers with paid social: Creative For More, Plexxie
- Regional and global campaigns: Digital Squad, NinjaPromo, Web Tonic
Website partner
JIN Design does not run ads. We build the landing pages your Facebook and Instagram ads send people to, with copy that follows the ad and heatmaps on every page, and we set up tracking that shows which campaigns bring in enquiries. We work alongside your ads agency or directly with you.
The 17 Facebook and Instagram ads agencies at a glance
| Agency | Website | Focus |
|---|---|---|
| 2Stallions | 2stallions.com | SMEs to large brands; organic and paid social together |
| Activa Media | activamedia.com.sg | Healthcare, law, F&B, real estate, manufacturing and many other sectors |
| AdsCatalyst | adscatalyst.com | Service-based SMEs in Singapore, lead generation |
| Ant Team | antteam.com.sg | SMEs; Chinese-language audiences through Xiaohongshu |
| Best Marketing | bestmarketing.com.sg | Singapore SMEs in property, F&B, education, healthcare and professional services |
| Brew Interactive | brewinteractive.com | Integrated campaigns linking ads to CRM and marketing automation |
| Creative For More | creativeformore.com | Consumer and F&B brands; market entry between Asia, Europe and the USA |
| D’Marketing Agency | digitalmarketingagency.sg | Singapore SMEs, including F&B, retail and e-commerce |
| Digital Squad | digitalsquad.com.sg | B2B and B2C brands across APAC; SaaS and enterprise |
| Fenzo Digital | fenzodigital.com | Cross-channel campaigns combining social, search and SEO |
| Heroes of Digital | heroesofdigital.com | Healthcare, financial services and education |
| Impossible Marketing | impossible.sg | Singapore SMEs and enterprises |
| Marketing Agency SG | marketingagency.sg | B2B and B2C clients in Singapore and ASEAN |
| NinjaPromo | ninjapromo.io | Startups and global brands; fintech, SaaS, crypto and gaming |
| OOm | oom.com.sg | SMEs and established brands in Singapore |
| Plexxie | plexxie.com | Brands that want social content, influencers and ads together |
| Web Tonic | webtonic.io | Fintech, wealth, biotech, logistics and e-commerce |
Facebook and Instagram ads agencies in Singapore
1. 2Stallions
A full-service digital marketing agency headquartered in Singapore, with Facebook and Instagram ads as part of its social media service.
2Stallions has been running digital marketing for brands since 2012 and has a satellite office in Malaysia. Its Facebook marketing page covers research and strategy, ad creative made by its in-house designers, campaign setup, and ongoing changes to targeting, creative and bidding.
The agency states that nothing goes live without the client’s approval, and that every project has a dedicated digital account manager. Clients receive a monthly report on campaign results. Its social media advertising page also covers other paid social platforms alongside Meta.
| Detail | 2Stallions |
|---|---|
| Website | 2stallions.com |
| Meta ads services | Facebook and Instagram ads, strategy, ad creative and copy, campaign management, monthly reporting |
| Focus | SMEs to large brands; organic and paid social together |
| Founded | 2012 |
| Also does | Google Ads, SEO, social media management, creative services, websites |
Pros
- In-house design team for ad creative
- Client approval step before anything goes live
- Dedicated account manager on every project, as stated on its site
Things to check
- Ask whether your plan covers paid ads only or organic content as well, and how creative rounds are counted
Good fit for: businesses that want Facebook and Instagram ads and social content handled by one team.
2. Activa Media
A Singapore digital marketing agency established in 2005, with separate service pages for Facebook and Instagram ads.
Activa Media describes itself as a certified Meta partner and states that it was the first Singapore agency listed on the Main Board of the Hong Kong Stock Exchange. Its Facebook ads service covers strategy, audience targeting, ad creative and copywriting, and ongoing testing of ad variations.
The agency lists more than 100 industry sectors served, with a dedicated healthcare and medical marketing service. Alongside Meta it runs YouTube and TikTok ads, and its own tracking tool, AM-Track, analyses call data and user behaviour to guide targeting.
| Detail | Activa Media |
|---|---|
| Website | activamedia.com.sg |
| Meta ads services | Facebook ads, Instagram ads, ad creative and copywriting, targeting, testing and optimisation, reporting |
| Focus | Healthcare, law, F&B, real estate, manufacturing and many other sectors |
| Founded | 2005 |
| Also does | SEM, SEO, YouTube and TikTok ads, reputation management, websites, corporate identity |
Pros
- Separate Facebook and Instagram service pages
- Dedicated healthcare and medical marketing service
- In-house tracking tool (AM-Track) that includes call data
Things to check
- Ask what AM-Track reports on and whether you keep access to the data if you stop working together
Good fit for: established businesses, including clinics, that want Meta ads run by a large local agency.
3. AdsCatalyst
A founder-led Singapore performance agency running Meta, Google and TikTok ads for SMEs.
AdsCatalyst focuses on lead generation for service-based small businesses in Singapore. Its site states that the founder personally runs client ad accounts and that creative and video production are done in-house.
New clients start with a free ad account audit and a strategy call. The agency works month to month without lock-in contracts, and says its reporting focuses on qualified leads and revenue.
| Detail | AdsCatalyst |
|---|---|
| Website | adscatalyst.com |
| Meta ads services | Meta ads (Facebook and Instagram), Google Ads, TikTok ads, ad creative and video, ad account audits |
| Focus | Service-based SMEs in Singapore, lead generation |
| Also does | Google Ads, TikTok ads |
Pros
- Founder runs each account, as stated on its site
- Month-to-month terms with no lock-in
- Free ad account audit before you commit
Things to check
- Ask who covers your account when the founder is away, and how many accounts each person handles
Good fit for: small service businesses that want a senior person running their Meta ads directly.
4. Ant Team
A Singapore digital and social media marketing agency that began as a traditional advertising agency.
Ant Team states that it has more than 30 years of experience, starting as an advertising agency for SMEs before moving into digital. It describes itself as a certified Google Partner and offers Facebook marketing alongside Google, YouTube and TikTok.
Its Facebook marketing page covers content strategy, audience strategy, lookalike audiences and A/B testing, with the Facebook Pixel and Google Analytics used for remarketing. The agency also offers Xiaohongshu marketing and digital out-of-home ads in condominiums.
| Detail | Ant Team |
|---|---|
| Website | antteam.com.sg |
| Meta ads services | Facebook marketing and ads, audience strategy, content strategy, remarketing with the Facebook Pixel |
| Focus | SMEs; Chinese-language audiences through Xiaohongshu |
| Also does | Website design, SEO, Google Ads, YouTube and TikTok marketing, Xiaohongshu, condominium DOOH |
Pros
- Long background in advertising for SMEs
- Xiaohongshu marketing for Chinese-speaking audiences
- Website design and SEO in the same team
Things to check
- Ask whether Instagram placements are included in your Facebook campaigns, and how results are reported
Good fit for: SMEs that want Facebook ads alongside Chinese-language channels such as Xiaohongshu.
5. Best Marketing
A Singapore digital marketing agency offering paid and organic social media across Facebook, Instagram, LinkedIn and TikTok.
Best Marketing’s social media service combines paid advertising with organic content. Its site describes campaigns built with audience segmentation, creative testing and conversion tracking, and a monthly report on reach, engagement, leads and return.
The agency states that it has worked with more than 200 clients across 43 industries, including property, F&B, education, healthcare and professional services. It recommends platforms during a discovery call based on the audience and budget.
| Detail | Best Marketing |
|---|---|
| Website | bestmarketing.com.sg |
| Meta ads services | Facebook and Instagram ads, LinkedIn and TikTok ads, content creation, community management, monthly reporting |
| Focus | Singapore SMEs in property, F&B, education, healthcare and professional services |
| Also does | SEO, SEM, websites |
Pros
- Paid and organic social in one service
- Conversion tracking and creative testing named on its site
- Wide industry experience listed
Things to check
- Ask which parts of the social package are paid ads management and which are content, so you can compare like for like
Good fit for: local businesses that want social content and Meta ads under one monthly plan.
6. Brew Interactive
A Singapore digital marketing agency founded in 2009, with offices in Singapore and Kuala Lumpur.
Brew Interactive runs Facebook advertising as part of an integrated growth service that also covers search, social and marketing automation. Its Facebook page describes ad creative designed for each target audience and regular ROI performance reports.
The agency states it is certified across platforms such as HubSpot, Salesforce, Marketo, Mailchimp and Klaviyo, and that it sets up CRM, automation and reporting to share one source of data. That matters if you want ad leads to flow straight into your sales system.
| Detail | Brew Interactive |
|---|---|
| Website | brewinteractive.com |
| Meta ads services | Facebook advertising, ad creative, audience targeting, ROI reporting |
| Focus | Integrated campaigns linking ads to CRM and marketing automation |
| Founded | 2009 |
| Also does | PPC, TikTok ads, social media marketing, SEO, CRM and marketing automation |
Pros
- Offices in Singapore and Malaysia
- CRM and marketing automation setup in-house
- Reporting tied to leads, conversions and revenue, as stated on its site
Things to check
- Ask how Facebook leads will reach your CRM and who maintains that connection
Good fit for: B2B and B2C companies that want ad leads connected to a CRM such as HubSpot or Salesforce.
7. Creative For More
A Singapore-headquartered digital marketing agency with a media buying service and offices in Japan and the USA.
Creative For More plans and manages ad placements across Facebook (Meta), Instagram, TikTok, LinkedIn, Pinterest and Reddit. Its media buying page covers audience targeting and segmentation, creative and technical setup, continuous optimisation and transparent reporting.
The agency also runs social media marketing, branding and market entry services. Case studies on its site include Popeyes, Baskin Robbins and Hurom, mostly consumer and F&B brands.
| Detail | Creative For More |
|---|---|
| Website | creativeformore.com |
| Meta ads services | Media buying on Facebook and Instagram, ad creative and setup, optimisation, reporting |
| Focus | Consumer and F&B brands; market entry between Asia, Europe and the USA |
| Also does | Social media marketing, branding, websites, email marketing, market entry |
Pros
- Media buying across many platforms, not only Meta
- Offices in Singapore, Japan and the USA
- Branding and social content in the same team
Things to check
- Ask how budget is split between platforms and how often that split is reviewed
Good fit for: consumer brands that want Meta ads planned alongside other paid platforms and regional markets.
8. D’Marketing Agency
A Singapore digital marketing agency with a dedicated Facebook and Instagram ads service for local businesses.
D’Marketing Agency states that it runs campaigns inside a Meta ad account the client owns, so the account, pixel data, audiences and ads stay with the client if they leave. It sets up the Meta Pixel and Conversions API on every account and starts with a free review of the existing ad account.
Its plans include creative testing, retargeting, CRM setup and WhatsApp alerts for new leads on higher tiers, and an optional AI ad creative add-on. The agency publishes its management pricing on its site, which few agencies in this list do.
| Detail | D’Marketing Agency |
|---|---|
| Website | digitalmarketingagency.sg |
| Meta ads services | Facebook and Instagram ads, ad account audit, creative testing, retargeting, Pixel and Conversions API setup, monthly reporting |
| Focus | Singapore SMEs, including F&B, retail and e-commerce |
| Also does | SEO, Google Ads, social media marketing, AI video ads, websites |
Pros
- Client owns the ad account, as stated on its site
- Pixel and Conversions API set up on every account
- Management pricing published on its site
Things to check
- Ask which features (retargeting, CRM setup, creative testing) are in the plan you are quoted
Good fit for: small businesses that want clear ownership of their Meta ad account and published plans to compare.
9. Digital Squad
A founder-led Singapore agency for customer acquisition, running paid social across Meta, LinkedIn, TikTok and YouTube.
Digital Squad states that it is a Meta Business Partner and cites 19 years of experience across Singapore, Australia, New Zealand and the wider APAC region. Its social media service covers creative production, paid social campaign management, audience targeting, A/B testing and monthly reporting.
The agency organises work in phases, from an audit of paid and organic social and tracking, through strategy and campaign launch, to reporting on revenue attribution, creative fatigue and audience saturation. It works with both B2B and B2C brands.
| Detail | Digital Squad |
|---|---|
| Website | digitalsquad.com.sg |
| Meta ads services | Meta ads, paid social management, creative production, audience targeting, A/B testing, reporting |
| Focus | B2B and B2C brands across APAC; SaaS and enterprise |
| Also does | Google Ads, search, LinkedIn ads, its own marketing tools |
Pros
- Meta Business Partner, as stated on its site
- Founder-led with APAC experience
- Audit covers tracking as well as campaigns
Things to check
- Ask which platforms will carry most of your budget and why, especially for B2B campaigns
Good fit for: B2B and regional brands that want Meta ads planned with LinkedIn and other channels.
10. Fenzo Digital
An integrated, full-service digital marketing agency in Singapore with Facebook and Instagram ads in its social media service.
Fenzo Digital’s social media marketing service lists Facebook lead generation ads, Instagram ad promotion, and LinkedIn, TikTok and YouTube promotion. It also produces video content, motion graphics and GIFs for social posts and ads.
The agency combines social media with SEO and SEM under one roof. Its site describes cross-channel advertising campaigns rather than Meta on its own.
| Detail | Fenzo Digital |
|---|---|
| Website | fenzodigital.com |
| Meta ads services | Facebook lead generation ads, Instagram ads, LinkedIn, TikTok and YouTube promotion, video content |
| Focus | Cross-channel campaigns combining social, search and SEO |
| Also does | SEO, SEM, PPC, content |
Pros
- Facebook lead generation ads named as a service
- Video and motion content for ads
- SEO and SEM in the same agency
Things to check
- Ask for an example monthly report and who your day-to-day contact will be
Good fit for: businesses that want Facebook lead ads run alongside SEO and search ads.
11. Heroes of Digital
A Singapore performance marketing agency, operating since 2014, with a detailed Meta ads service.
Heroes of Digital states that it is a Meta Business Partner, a Google Premier Partner and a TikTok Marketing Partner, with 90+ specialists across Singapore, Malaysia and the Philippines. It focuses on healthcare, financial services and education brands.
Its Meta ads page goes further than most on what happens around the ads: Pixel and Conversions API setup, CRM integration, lead quality feedback and landing page message match. It also runs Advantage+ shopping and catalogue campaigns for e-commerce.
| Detail | Heroes of Digital |
|---|---|
| Website | heroesofdigital.com |
| Meta ads services | Meta ads (Facebook and Instagram), creative testing, lead ads, Advantage+ and catalogue campaigns, Pixel and Conversions API, retargeting, reporting |
| Focus | Healthcare, financial services and education |
| Founded | 2014 |
| Also does | Google Ads, TikTok ads, SEO, landing pages, CRM integration |
Pros
- Meta, Google and TikTok partner status stated on its site
- Tracking, CRM and lead quality covered on the Meta ads page
- Industry focus on regulated sectors such as healthcare
Things to check
- Ask how lead quality is fed back to Meta from your CRM, and what you need to set up on your side
Good fit for: clinics, financial firms and education providers that need lead quality, not just lead volume.
12. Impossible Marketing
A locally owned Singapore digital marketing agency, established in 2012, with a social media marketing service run by Meta certified specialists.
Impossible Marketing’s social media marketing page describes paid campaigns on Meta, LinkedIn and TikTok, with A/B testing, audience refinement and creative refreshes. Each client gets a client success manager for campaign setup, weekly checks and monthly reporting, which starts from the second month.
Its site also explains Meta changes that affect Singapore advertisers, such as business verification in Business Manager and Advantage+ campaigns. It recommends setting up the Meta Pixel with the Conversions API.
| Detail | Impossible Marketing |
|---|---|
| Website | impossible.sg |
| Meta ads services | Facebook and Instagram ads, LinkedIn and TikTok ads, ad creative, tracking pixel setup, weekly checks, monthly reporting |
| Focus | Singapore SMEs and enterprises |
| Founded | 2012 |
| Also does | SEO, AI search optimisation, SEM, social media management, influencer marketing, video, websites |
Pros
- Meta certified specialists, as stated on its site
- Named roles: client success manager, creative strategist and designer
- Guides on Meta rules for Singapore advertisers
Things to check
- Ask what access you keep to Meta Ads Manager and your pixel during and after the engagement
Good fit for: Singapore businesses that want a clear team structure and regular check-ins on their Meta ads.
13. Marketing Agency SG
A Singapore-based marketing agency with a dedicated Meta (Facebook and Instagram) advertising service.
Marketing Agency SG’s Meta ads service starts with an audit of your ad account, customer data and competitors, then builds full-funnel campaigns with custom audiences, lookalikes and systematic A/B testing. Its in-house creative team makes ads for feeds, Stories and Reels.
The page explains why the Conversions API should run alongside the Meta Pixel, and suggests fixing tracking before scaling spend. The agency works with clients in Singapore, Malaysia, Indonesia and the wider ASEAN region.
| Detail | Marketing Agency SG |
|---|---|
| Website | marketingagency.sg |
| Meta ads services | Facebook and Instagram ads, account audit, creative production, A/B testing, catalogue and retargeting campaigns, monthly reporting |
| Focus | B2B and B2C clients in Singapore and ASEAN |
| Also does | SEO, Google Ads, websites, video and animation, email marketing, reputation management |
Pros
- Full creative production included, as stated on its site
- Explains Pixel and Conversions API clearly
- Free marketing tools on its site
Things to check
- Ask how often new creative is delivered and how many variations are tested each month
Good fit for: businesses that want Meta ads with creative production and tracking set up properly from the start.
14. NinjaPromo
A global digital marketing agency with a Singapore office, offering Facebook and Instagram ads on a subscription model.
NinjaPromo sells its services as a monthly subscription, with offices in London, Dubai, Singapore, Hong Kong and New York among others. Its Facebook ads service covers creative production and testing, retargeting pools, lookalike audiences and tracking with pixels and conversion events.
The agency lists industry playbooks for financial services, fintech, SaaS, trading platforms and gaming. Instagram ads have their own service page.
| Detail | NinjaPromo |
|---|---|
| Website | ninjapromo.io |
| Meta ads services | Facebook ads, Instagram ads, creative production and testing, retargeting, lookalike audiences, tracking and reporting |
| Focus | Startups and global brands; fintech, SaaS, crypto and gaming |
| Also does | SEO, Google Ads, influencer marketing, video, design, web development |
Pros
- Subscription model with many services available
- Offices in several regions, including Singapore
- Industry playbooks for fintech and SaaS
Things to check
- Ask which team members are based in Singapore and how subscription hours are used across services
Good fit for: startups and tech brands running Meta ads in several markets at once.
15. OOm
A Singapore performance digital marketing agency that is a Meta Business Partner and a Premier Google Partner.
OOm’s paid social service covers Facebook lead generation, Instagram ads, video and carousel ads, retargeting and conversion tracking with the Facebook Pixel. Its specialists are Facebook Blueprint certified, and it has an in-house design team for ad creative.
The agency states plainly that clients own 100% of their Facebook ad account and stay in control of it. It reports on campaign performance every month and also runs an education arm, OOm Institute.
| Detail | OOm |
|---|---|
| Website | oom.com.sg |
| Meta ads services | Facebook and Instagram ads, lead generation, video and carousel ads, retargeting, Pixel tracking, monthly reporting |
| Focus | SMEs and established brands in Singapore |
| Also does | Google Ads, SEO, LinkedIn ads, websites, training |
Pros
- Client owns 100% of the ad account, as stated on its site
- Meta Business Partner and Premier Google Partner
- In-house designers for ad creative
Things to check
- Ask whether the Conversions API is set up alongside the Pixel, and what the monthly report includes
Good fit for: businesses that want a large local agency with clear ad account ownership.
16. Plexxie
A Singapore creative strategy and social media agency with ads campaign management for Facebook and Instagram.
Plexxie’s social media service covers account management, content strategy and creation, ads campaign management on Meta (Facebook and Instagram), influencer marketing, community engagement and reporting. It plans, launches and optimises campaigns against agreed business goals.
Content can include graphic design, photography and video production, so ads and organic posts share one look. Clients quoted on its site include FUJIFILM Asia Pacific.
| Detail | Plexxie |
|---|---|
| Website | plexxie.com |
| Meta ads services | Facebook and Instagram ads campaign management, content creation, influencer marketing, community engagement, reporting |
| Focus | Brands that want social content, influencers and ads together |
| Also does | Photography, video production, content strategy |
Pros
- Content, influencers and ads in one team
- Photography and video production in-house
- Community management included in its service list
Things to check
- Ask how ad spend, content and influencer fees are separated in the proposal
Good fit for: consumer brands where creative content and influencers drive their Meta ads.
17. Web Tonic
A global digital marketing agency with a Singapore office as its Asia-Pacific hub, offering Meta ads management.
Web Tonic’s Singapore Meta ads page describes an approach built on creative volume, a simple account structure and broad targeting with exclusions and retargeting. It deploys the Conversions API and server-side events to improve conversion data.
The agency reports blended performance monthly with creative-level breakdowns. Its Singapore office serves fintech, wealth, biotech, logistics and e-commerce clients, and it also runs SEO, Google Ads and websites.
| Detail | Web Tonic |
|---|---|
| Website | webtonic.io |
| Meta ads services | Meta ads strategy, creative production and testing, Conversions API and server-side tracking, monthly reporting |
| Focus | Fintech, wealth, biotech, logistics and e-commerce |
| Also does | SEO, Google Ads, social, websites |
Pros
- Server-side tracking and Conversions API named on its Meta page
- Creative-level reporting each month
- Regional reach through offices in several markets
Things to check
- Ask which team members work from the Singapore office and how creative production is resourced
Good fit for: fintech and e-commerce brands that want Meta ads with server-side tracking.
What does a Facebook ads agency do day to day?
Most of the work happens inside Meta Ads Manager and in the creative behind each ad. A typical month covers:
- Strategy and setup: campaign objectives, audiences, budget split and the account structure.
- Creative: ad copy, images, carousels and short videos for feeds, Stories and Reels, refreshed as ads tire.
- Testing: comparing hooks, offers and formats, then moving budget to the ads that work.
- Tracking: the Meta Pixel, the Conversions API and the events that tell Meta what counts as a result.
- Budget checks: spend, cost per result and how often the same people see each ad.
- Reporting: leads or sales, cost per result, and what changes next month.
Do you need separate agencies for Facebook and Instagram?
No. Facebook and Instagram ads run from the same Meta Ads Manager, and one campaign can show on both. Any agency in this list that runs Meta ads can handle both platforms.
What differs is the creative. Instagram leans on vertical video for Stories and Reels, so ask how the agency adapts each ad for its placement rather than resizing one design.
What to ask a Meta ads agency before you hire
The answers tell you more than a case study. An agency that explains its tracking, its reporting and its creative plan clearly is easier to work with when results need to improve.
Who should own your ad account?
Your business should. Ask the agency to work inside a Meta business portfolio and ad account owned by your company, with the agency added as a partner. That way the account history, pixel data and custom audiences stay with you if you change agencies.
Some agencies state on their own sites that clients own the ad account, including OOm and D’Marketing Agency. Whoever you choose, confirm it in writing and check that someone in your company has admin access.
Meta Pixel and Conversions API: why both matter
The Meta Pixel records actions in the visitor’s browser, and ad blockers and privacy settings stop some of those signals. The Conversions API sends the same events from your server or CRM, so Meta still learns which ads led to enquiries or sales.
Ask the agency whether both are set up, which events are sent, and how duplicates are removed. Without reliable conversion data, Meta optimises for whatever it can see, which is often clicks rather than customers.
How landing pages and tracking affect your results
An ad only pays off if the page behind it converts. When someone clicks an ad about one offer and lands on a general homepage, many leave before they find it. A page that picks up where the ad left off, with one clear next step, gives the same budget a better chance.
Tracking closes the loop. When each form submission or WhatsApp click is recorded and tied to the campaign behind it, your agency can put budget into the ads that bring enquiries, not just clicks.
This is where we help. We design landing pages matched to each campaign, with heatmaps and click tracking built in. Our website tracking captures Meta click IDs and campaign tags, shows which campaign brought each enquiry in our live dashboard, Pulse, and runs alongside your Meta Pixel and GA4. For what makes a page convert, see what makes a good landing page.
How do Facebook ads agencies charge?
Ad spend and agency fees are separate. You pay Meta for the ads themselves through the ad account, and you pay the agency for managing them.
Common fee models are a fixed monthly management fee, a percentage of ad spend, or a package that bundles management with a set amount of creative. Video production, landing pages and tracking setup are sometimes quoted separately. Few agencies publish their fees; D’Marketing Agency is one that does. Ask each agency for a written breakdown so you can compare like for like.
Running ads on other channels too?
Many businesses pair Meta ads with search ads, since people often see a Facebook ad first and search for the brand later. Our guide to Google Ads and SEM agencies in Singapore covers that side, and social media marketing agencies covers organic content. To compare analytics tools for measuring all of it, see website analytics tools.
How we chose these agencies
Every agency here offers Facebook, Instagram or Meta ads as a service, has a Singapore office or Singapore-registered company, and has a working website that describes its ads service clearly enough to compare fairly. Each entry is written only from what the agency’s own website says, and the list is alphabetical. Agencies whose websites we could not check are left out until the next review. We re-check this list every quarter.
Getting more from your Meta ads
Your agency runs the ads, and we can build the pages they point to and the tracking that shows what each campaign brings in. Talk to us or see our landing page design service.
Frequently asked questions
What does a Facebook ads agency do?
It plans and runs your ads on Facebook and Instagram: campaign setup in Meta Ads Manager, audiences, ad creative, testing, budget changes, tracking and regular reports. Some also produce video and landing pages.
Can one agency run both Facebook and Instagram ads?
Yes. Both run from the same Meta Ads Manager, and one campaign can appear on both. What changes is the creative, since Instagram Stories and Reels need vertical formats.
Who should own the Meta ad account?
Your company. Ask the agency to work in an ad account and business portfolio you own, with the agency added as a partner, so the pixel data and audiences stay with you if you change agencies.
What is the Meta Conversions API?
A way to send conversion events, such as leads and purchases, from your server or CRM to Meta. It works alongside the Meta Pixel and recovers signals that browsers and ad blockers stop the pixel from sending.
How long do Meta ads take to show results?
Each new campaign goes through a learning phase while Meta works out who responds, and creative tests need some spend before they can be read. Ask each agency what it expects to learn in the first month and when it will review results with you.
Should I send Facebook ads to my homepage?
A dedicated landing page usually works better. A homepage serves many audiences, while a landing page continues the ad's message and asks for one action, which also makes results easier to track.
