Website audit · Singapore

Website audit and SEO audit in Singapore

Our website audit in Singapore checks your site the way Google and your customers use it, from SEO and speed to forms, tracking and PDPA notices. You get a fix list ranked by what each issue costs in enquiries and sales, ready for your developer or for us.

  • SEO audit included
  • Forms and tracking tested
  • PDPA checks
  • Fix list by priority
Grow✦ How it works

What we check

01

A website audit that finds what costs you leads

Everything between a visitor and an enquiry, checked with a full crawl and by hand on a phone.

Pages Google can find

We crawl every page and compare it with Search Console to find pages left out of Google, and why. Redirects, canonical tags, sitemaps and structured data are checked too.

Pages that match what buyers search

Titles, headings and internal links, plus thin or competing pages. We also check whether your service pages answer what customers search for.

Speed on real phones

Core Web Vitals from real Chrome users where Google has the data, lab tests on key page types, and the images and scripts behind slow pages.

Forms and tracking that work

Every form is submitted and the email checked, and WhatsApp and call buttons are tested. GA4 is checked for your key events, and online stores get a checkout test on a phone.

Ready for local and AI search

Whether your Google Business Profile matches your site, whether your business schema is correct, and whether AI crawlers can reach your pages.

PDPA and accessibility basics

PDPA notices at forms, an unticked marketing opt-in and a privacy policy that matches your tags. Colour contrast, keyboard use, alt text and outdated software are checked as well.

Tools

Data the audit draws on

With viewer access to your accounts, every finding is matched to your real traffic and enquiries.

  • Google Search Console
  • Google Analytics 4
  • PageSpeed Insights
  • Lighthouse
  • Google Business Profile

Not sure why enquiries have dropped?

Send us your website and tell us what changed. We will suggest the right audit scope, with an itemised quote.

Book a free consultation

Why it works

02

Why the fix list is easy to act on

Long crawl reports become a short list, ordered by what each page is worth to you.

Grouped by root cause

Crawl results are grouped by cause, such as one layout repeating the same error on every product page, so one fix clears many issues.

Ranked by what pages are worth

Each issue is matched with the pages that bring visits and enquiries in Search Console and GA4. The fix list starts where your business has most to gain.

Ready to hand to a developer

Each finding lists the affected pages, the evidence and who usually fixes it, so work can start straight away.

How it works

03

How does a website audit work?

  1. 1

    Scope and access

    We agree your goals and key pages, and ask for viewer access to Search Console, GA4, your CMS and your Business Profile where you have them.

  2. 2

    Crawl and test

    A full crawl, plus hands-on checks on a phone for what a crawler cannot judge, such as forms, checkout and PDPA notices.

  3. 3

    Report and walk-through

    You get the report and the fix list, and we go through both with you on a call.

  4. 4

    Fix and re-check

    Your developer works through the list, or we do. Either way, we can re-check the site once the changes are live.

Good times to audit

When to book a website audit

An audit is most useful at a moment of change, or when the numbers move and nobody can say why.

Before a redesign

Find out what works on the current site and which pages bring in visits, so the new site is planned around them.

Before or after a platform move

Check that every old address redirects, nothing is left on noindex and tracking still records enquiries.

When you take over a site

If the site has changed hands, an audit shows what you have inherited.

When enquiries or traffic drop

We look for the cause in Search Console, analytics and the site itself, whether it is a technical fault or a change in search.

Before you spend on ads

Make sure landing pages load fast, forms work and conversions are tracked before paid traffic arrives.

Compare

Website audit, SEO audit or performance audit?

Each audit answers a different question. Our full website audit covers all three, and the scope can be narrowed when you only need one.

Full website auditSEO auditPerformance audit
Question it answersWhy the site is not bringing in enquiries or salesWhy pages are not found or chosen in GoogleWhy pages load slowly and what to change
Main checksSEO, speed, content, forms, tracking, PDPA and accessibilityIndexing, technical SEO, on-page SEO, content and local SEOCore Web Vitals, page weight, scripts, images and fonts
Data we useSearch Console, GA4, a crawl and hands-on testsSearch Console, a crawl and search resultsReal-user data and lab tests
Best whenBefore a redesign, after a takeover or when enquiries dropSearch traffic has fallenPages feel slow or fail Core Web Vitals

Taking over a website?

Send us the address and we will tell you what to check first.

Talk to us

01

What does an SEO audit check for a Singapore website?

An SEO audit is the part of our website audit that asks why pages are not found or not chosen in Google. We check indexing in Search Console, the technical setup, titles and headings, internal links, and whether each important page targets one clear search. Local businesses also get a check of their Google Business Profile and whether their details match across the web.

We look at what Singapore searchers notice too. Prices should show in SGD, with GST where it applies, and opening hours should cover public holidays. Contact options such as WhatsApp should be easy to find. If you want SEO work every month after the audit, our SEO services page explains how that works.

02

Which audit findings should you fix first?

Every finding gets a priority based on how much it affects visitors, enquiries or sales and how much effort the fix takes. "Fix now" covers anything that blocks business today, such as a failing form, a checkout that breaks on mobile or key pages missing from Google. "Fix next" covers issues that hold pages back, such as slow templates or duplicate titles. "Plan" covers larger work, such as restructuring content.

Some items are marked as fine to leave, so your budget goes where it counts. An error on a page that brings in most of your enquiries ranks above the same error on an old blog post.

03

What do you receive from a website audit?

A written report that explains each finding in plain English, and a fix list with the affected addresses, a screenshot or other evidence, the priority and who usually fixes it. That might be your developer, your content team or your hosting provider. We walk you through it on a call, and the report is yours to keep and share with any developer.

The timeline depends on the size of the site, the platform, whether there is an online store to test and how quickly we get access. We confirm the date in your quote once we have seen the site.

04

Technical website audits and performance audits

A technical website audit asks whether Google can crawl, render and index your pages. It checks that redirects, canonical tags, structured data and the sitemap are set up correctly. A performance audit asks why pages are slow and what to change, using Core Web Vitals data from real Chrome users alongside lab tests.

Both are part of our full website audit. If speed is the only problem, we can focus on performance, and our speed optimisation service makes the fixes.

Guides

Guides for checking your website

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FAQ

Website audit FAQs

Can't find what you're looking for?

Talk to our team →
How long does a website audit take?
It depends on the size of the site, the number of page types, whether there is an online store to test and how quickly we get access to Search Console and analytics. A small business site takes less time than a large store. We confirm the timeline in your quote after seeing the site.
How much does a website audit cost in Singapore?
It depends on the number of pages, the platform and the scope, such as a full website audit or an SEO audit only. We do not publish fixed prices. After a short call we send an itemised quote.
What is the difference between a website audit and an SEO audit?
An SEO audit looks at why pages are not found or chosen in Google. A website audit includes it and adds speed, forms, tracking, PDPA notices and accessibility, because a problem in any of them can cost enquiries even when search traffic is fine.
What does a technical SEO audit check?
Whether Google can crawl, render and index your pages. That covers robots.txt, the XML sitemap, redirects, canonical tags, status codes, duplicate pages, structured data and mobile rendering. We compare a full crawl with the Page indexing report in Search Console.
Can I audit my website myself with free tools?
Yes, for the basics. Google Search Console, PageSpeed Insights and our free tools will surface many issues. A paid audit adds a full crawl, hands-on testing and a clear view of what to fix first.
How often should I audit my website?
Once a year is a sensible minimum. It is also worth an audit before a redesign, around a platform move and whenever traffic or enquiries drop without an obvious reason.
Can you fix the issues, and will my Google positions improve?
Yes, we can make the fixes or support your own developer. No one can guarantee rankings, and Google says so itself. What the audit gives you is a clear list of the problems we found and the order to fix them in.

Start with a free consultation

Tell us about your website and we will tell you what we would change first.